Why buy original art from Zatista? We'll tell you here
Get Serious with a Series

Andy Warhol Marilyn Monroe www.warhol.org

You know the saying, “If you find something you like, buy three”? Well, that applies to jeans and shoes, but how about art? Most of us don’t have the resources to purchase multiple Warhol “Marilyn Monroe” prints, but once you see a few of them together, it’s easy to see why someone would want to spend the money.

Amanda Beckmann "IMOK114" zatista.com

Alone, a work of art can be magnificent. The really amazing thing is when individual pieces come together to form what might as well be another larger piece. In some cases it’s completely unintentional, but in others, I like to guess whether or not a given piece was conceived on its own or if it was actually meant to be view as part of a series.

Amanda Beckmann "Intimate Loveliness" zatista.com

Case in point: Zatista artist Amanda Beckman. Amanda has a real passion for collage. I first came across her work while browsing Zatista one afternoon, which I do “from time to time” (ahem!). Specifically, it was a piece from her “imOK” series that caught my eye, a beautiful, whimsical burst of retro colors on a tattered, earthy background. When I clicked on the artwork, I noticed something I had never seen before: in addition to multiple views of this particular collage, I also saw it was a series.

The complete "IMOK Series" by Amanda Beckman zatista.com

Something clicked! Genius! Suddenly, there was interplay among the pieces: the colors, the compositions, and the arrangement of the bursts, which could be aligned or alternated if hung together.

Amanda Beckmann "Morphosis" zatista.com

Be on the lookout for opportunities for synergy in your art collection. Perhaps pieces you already own look even better when hung as a group, or it just might be the time to invest in a series. Judging by the impact you’re sure to make, it’ll be well worth your investment.

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Your Art Collection, Part 3 – Strategize Your Art Collection, Part 3 – Strategize
Hopefully, you've taken the first two steps to organize your art collection. If so, you're ready to assess the overall balance of what you have. If you're heavy on photography, now it's time to diversify by considering other media like original works on canvas or paper. If you're heavy on original paintings, try collecting photography or mixed media. Ultimately, your art collection will develop strength and synergy if ...