Why buy original art from Zatista? We'll tell you here

What Is Good Art?

When viewing or buying art, one of the greatest roadblocks to enjoyment is to getting caught up in the “good art” vs. “bad art” myth. Despite generations of discussion amongst art enthusiasts – critics, collectors, connoisseurs and beginners alike – rarely can any consensus be reached about what is good art and what is bad art. Art is a subjective medium – open for interpretation by all who view it. The truth is that when it comes to art, good merely means “I like” and bad means “I dislike”.

Some people respond best to a certain subject matter, color palette, or style. Perhaps you favor landscapes because you have a passion for the outdoors. Or perhaps you love contemporary art that uses vibrant color because it makes you feel alive and energized. The beauty of art is that no two people will respond to it the same way. We all bring to the table a different set of likes, dislikes, experiences, memories, and expectations that shape the way we view a piece of art.

The bottom line is that there are no rules to buying art. There is no right kind of art or wrong kind of art. There is no good art or bad art. Don’t focus on the potential value ten years from now or whether or not the piece fits the current trend. What you’re really investing in is your style, your point of you, and ultimately, your pleasure. If you love it – buy it!